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Salek discusses the STLE\'s media campaign The goal of the campaign is to communicate the value of tribology and lubrication engineering innovations to a global audience outside the field STLE believes that strong communications and advocacy efforts help ensure our future relevance as a profession, an industry and a professional society This campaign to put tribology in the spotlight entered a new phase recently when the venerable Popular Mechanics magazine devoted 1,500 words to \'How the Obscure Science of Rubbing Built the Past and Will Shape the Future \'
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Tribology_&_Lubrication_Technology
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Tribology takes center stage
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